Dermatology and aesthetic medicine

Наредба № 15: какви са изискванията за отваряне на салон за красота

By: fashionpoint_author | Categories: Hair salon, Cosmetics and beauty, Dermatology and aesthetic medicine

Основната наредба, която регулира дейността на козметичните и фризьорски салони в България е т.нар. Наредба № 15, обнародвана в далечната 1987 г. и с някои промени активна и днес. 

Как да организираме работния процес ефективно

By: fashionpoint_author | Categories: Marketing posts, Hair salon, Dermatology and aesthetic medicine, Aesthetic and laser centers

Въвеждането на стандартни оперативни процедури в организационната структура на вашия естетичен бизнес ще спомогне за по-добра работа във вашия екип.

Най-търсените методи за премахване на пигментни петна

By: fashionpoint_author | Categories: Cosmetics and beauty, Aesthetic and laser centers, Dermatology and aesthetic medicine

Вероятно немалко от вашите клиенти търсят решение за премахване на пигментни петна. Кои са някои от най-популярните и търсени от клиентите методи, които благоприятно повлияват тези проблеми? 

Поглед към пазара на естетични процедури за лице

By: fashionpoint_author | Categories: Cosmetics and beauty, Dermatology and aesthetic medicine

Бъдещето принадлежи на неинвазивните или мини инвазивните процедури за лице, които дават бърз и дълготраен резултат, като в същото време имат минимално време за възстановяване.

Какво е "бейби ботокс" и защо е толкова популярен

By: fashionpoint_author | Categories: Cosmetics and beauty, Dermatology and aesthetic medicine

Baby Botox - една идея, която обещава нещо много различно: лице, което изобщо не образува бръчки. Уловката е, че инжекциите с ботокс трябва да започнат от рано - още на 20-25 години. 

Some market trends in hardware procedures

By: fashionpoint_author | Categories: Aesthetic and laser centers, Dermatology and aesthetic medicine

Many of our clients profile in the field of aesthetic procedures performed with the help of specialized devices. In recent years, hardware procedures have become increasingly popular and have permanently established their niche in the market in our country. What are the trends on the world market and what is the future of this type of services in the aesthetic industry?

By: fashionpoint_author | Categories: Marketing posts, Booking software, Dermatology and aesthetic medicine, Aesthetic and laser centers

Those who manage to stay at the forefront of the aesthetic segment need constantly updated appropriate business and marketing strategies, flexible business models that listen and meet the needs of patients, and constantly strive to be leaders in innovation. and growth.

Management of aesthetic centers and clinics: responsibilities, management and optimization

By: fashionpoint_author | Categories: Marketing posts, Booking software, Book an appointment online, Features, Dermatology and aesthetic medicine, Aesthetic and laser centers

Salons are beauty, aesthetic centers and plastic surgery clinics by their nature offer voluntary treatment and therefore rely on their own marketing strategies to stimulate their business. This makes the management of these sites much closer to the management of small and medium-sized businesses in the corporate sense of the word than to the classic health management, where it relies on clinical pathways and planned operations.

More and more clients are looking for laser hair removal

By: fashionpoint_author | Categories: Marketing posts, Dermatology and aesthetic medicine, Aesthetic and laser centers

Many owners and managers of beauty salons, aesthetic practices and clinics are faced with difficult choices regarding the direction of development of the businesses they manage. Where to go in 2021 and what are the most promising trends in the field of aesthetic and beauty non-surgical services?

Has the aesthetic industry overcome the pandemic crisis?

By: fashionpoint_author | Categories: Cosmetics and beauty, Dermatology and aesthetic medicine

How is the market segment of aesthetic medicine and beauty care recovering after a difficult year of lockdown? Anush Movsesyan - Chief Nurse in Aesthetic and Cosmetic Medicine - shares her observations on how cosmetic medicine remains largely unaffected by the global pandemic to Enterpreneur.com

What we need to know about the market for hyaluronic fillers in the coming years

By: fashionpoint_author | Categories: Cosmetics and beauty, Dermatology and aesthetic medicine

Injectables use hyaluronic acid in the form of a biocompatible gel to give volume and natural freshness to the skin.

Organization, planning and management of health and aesthetic centers

By: admin | Categories: Marketing posts, Booking software, Dermatology and aesthetic medicine, Aesthetic and laser centers

Increasingly, in the aesthetic industry there is talk of organization and proper management approach in business. These are basic and fundamental steps that are not something new in practicing businesses outside Bulgaria - how do they achieve this? 80% of the answer to this question lies in the proper management and marketing of customer visits and subsequent business processes during their implementation.